Customer Success Manager
Laurie brings nearly two decades of expertise in safer gambling to Focal Research, contributing significantly to player protection and staff training in casinos across Canada.
- focal@focalresearch.com
- +1 902 454 8856
- 7071 Bayers Rd Suite 309, Halifax, NS, B3L 2C2
Laurie’s collaboration with Focal Research began in 2005 with the first prototype of the ALeRT Bettor protection system. Laurie was instrumental in developing the practical application of this player protection tool in a casino environment, personally documenting over 9000 player interactions.
During the past 19 years Laurie has worked in the casino environment developing and managing a responsible gambling program. With degrees in Addiction Studies and Education, Laurie is nationally recognized as a subject matter expert, speaking at national conferences and providing casino staff training in a number of provinces and territories.
“Focal has been leading the development of player protection software for the past two decades and I am excited to be back working with Focal and honoured to be part of their team. I look forward to sharing my passion for helping players along their customer journey and can’t wait to see where we go in the next 10 years”, said Laurie.
Team Members
Focal’s Intelligent Solutions
Prevent
Real-Time Risk Identification and Safer Gambling Messaging System
GO
On-the-Floor Insights and Interaction Management
Care
24/7 Online Customer Care Training Portal
Assist
Digital Safer Gambling Resources for All Customers
Comply
Custom Services for Compliance and Regulatory Oversight
Research
Independent and Collaborative Research for Real-World Application
